SATLIS Full-Chain Operations

Decide first. Execute second.

Stop forcing teams to guess from fragmented reports. SATLIS answers category, competitor, Search Terms, and Sponsored Products questions first, then ships daily execution actions.

Decision-firstDual-gate keyword validationStructured PPCOrganic order growthClosed-loop iteration
The 4 Decisions That Matter
Core goal: drive execution from operating conclusions, not guesswork

Category + competitor dual decision

Pick arena and targets before allocating resources.

Indexing + opportunity dual validation

Validate Search Terms before listing and PPC execution.

ACoS / ROAS / TACoS frame

Use one frame for ad efficiency and organic growth linkage.

Daily action queue

Teams receive assignable actions every day.

The 4 Decisions That Matter

Each decision maps to a concrete action, no ambiguity left.

Should we enter this category?

Get Go / Hold / Skip before budget commitment.

Output: entry recommendation + risk level

Which competitors should we prioritize first?

Prioritize realistic targets before broad execution.

Output: prioritized target tiers

Which Search Terms are worth spending on?

Pass eligibility and opportunity checks first.

Output: Actionable Keywords + launch packs

What should be fixed first in ads?

Ship structure and budget actions before scaling.

Output: tiered PPC iteration plan

Search Terms Execution Framework

From source expansion to listing application to PPC scaling — a reviewable standard process.

Source expansion

Build a complete candidate pool first.

Eligibility validation

Keep only index-eligible terms.

Opportunity validation

Keep terms with Page 1 win potential.

Listing application

Rewrite Title, Bullet Points, and Search Terms with validated terms.

PPC scaling

Scale by tier: efficiency first, expansion second.

Cadenced review

Review by ACoS/ROAS/TACoS on a fixed rhythm.

Outcome Metrics (Ratio / Multiple)

Relative-only metrics to focus on system-driven efficiency.

System-driven action share

96.9%

Measured by operating actions

Organic order share

72.1%

Ads should amplify organic orders

AI ad contribution share

24.8%

Higher than manual baseline

Manual ad contribution share

3.1%

Used as baseline reference